Treatment

Our Group:

Aisha Razaq

Beth Sherwin

Beth Shaw

Gabbi Bent

The Music Video:

Paramore- Crush crush crush.

The length of the video is 3:10

Audience:

As the bands' followers are teenagers aged 13-20 and mostly female we have decided that teenagers will be our target audience. The genre, Electro punk mainly focuses on teenagers as their target market as it is over run by their following.

Resume:

The song can be interpreted differently which is why we chose it as we could put our own spin on it.

Although, it is believed that the narrative of the song is based upon a girl and a guy having a crush on each other. (The chorus features the word 'Crush' 5 times. and it is the name of the song.) Although the girl wants to just be alone with him "Nothing compares to a quiet evening alone, Just the one, two of us who's counting on" it wont happen so she'll just keep wishing. We believe the overall perception of the song is the idea that there is always some kind of complication in a relationship, which the target audience can relate to.

Suggested Elements:

Performance:

We intend to include clips of Beth lip syncing to the song. We decided to do this because it's common to include clips of the band/lead singer to fit in with the desired genre. It also attracts more people to watch the video.

Costumes:

The main character in this is Beth. Her costume is going to consist of dark colours, blacks/ reds in some shots, and then in other shots she is wearing slightly brighter clothes, but as she is dancing in the cold and riany weather she has a big winter coat on with a large hood. The hood represents how she is feeling, the fact that she doesn't want to have to face anything and the hood hides her away. Towards the end the hood comes off to show she is stronger now and doesn't care anymore. This is to fit in with the genre and style of the band.

By doing this, we are sticking to the generic expectations of the genre.

Props:

The props we used in our video were: A candle, a table and two chairs, a table cloth, plates, culery and an umbrella.

Recording Days:

We plan to film across 3-4 weeks. And use 3 weeks for post- production using time in and out of college. We will definitely be recording on tuesday afternoons and thursday mornings, as well as any free periods that we have throughout the rest of the week.